Backstory:
Rob Reinfurt, singer/songwriter for rock n' roll group The Weekenders was arrested in 2009 on federal marijuana trafficking conspiracy charges along with his close friend, Eric Canori and famous mountain biker, Missy Giove. Eric and him by law and request of their probation officers were/are not allowed to contact each other. Being that Eric is in NY and Rob is in UT, Rob felt the urge to reach out to his friend upon hearing his sentencing, but without violating the terms. Eric was sentenced to 30 months in prison which he started on Jan 8th. Before he went to prison Rob needed to express his feelings so he wrote this song. He had a feeling it would reach him through the grapevine, as he's told it did. According to Rob "Eric is a close friend and a kind and generous man. I wanted him to know we're all thinking of him and shining light his way." 'Chin up' is a heartfelt message to a beloved friend. It's a sentimental ballad that comes straight from the core of human emotions. Lyrically, it's absolutely moving and very easy to relate to. Something I find to be particularly interesting is how honest and down to Earth this song is given how personal the situation is that the song is based around. Simplicity is also a big factor in this video. No flashy camera angles, no explosions, no craziness. Just raw footage of a friend reaching out to another friend. It's a perfect film clip which allows the song to be the primary focus. This is pure, deep emotion at it's finest. 9/10
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